Jaaxy Review Part 5 of 6 – “Use Jaaxy to Spy on your Competition!“
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Use Jaaxy to “Spy” on your Competition!
Ever wondered how your competition acquires those nuggets of gold we call “first page rankings?”
How are they accomplishing this?
It’s not through “backlinks” though, this is for sure. As a matter of fact, Google is beginning to really crack down on sites that abuse the ol’ backlinking methods.
Keyword Density is another factor that Google doesn’t really care about anymore (as you can see in the illustration below…keyword still gets a Google ranking of “3” but has a Keyword Density of absolute 0.00%. In all reality, Google’s rules have changed quite drastically and are no longer the same as they used to be.
Google totally changed the “values” that they used to place on both Keyword Densities and Backlinks when they created their new algorithm known as Google Panda. Google lowered the scoring of ranking percentages in Panda which previously were reported as weighing in at as much as Eighty percent!
Ten to fifteen years ago, all you really needed to achieve first page rankings was good quality and highly relevant meta tags which you could have simply used in the article description area or sometimes just in the article title alone.
But this is definitely not the case anymore.
Now there are a few things that you should be looking at when taking a “sneak-peek” at your competitors that always seem to be getting the glorious first page rankings, so let’s look at what these few things are.
However, please keep in mind that doing this sort of activity too often can get you into the habit of spending too much of your precious time in the wrong areas, so try not to get engrossed or addicted to this process, I’m merely pointing it out so that you know how to do this when and if necessary.
What to Look For When Spying on Your Competition:
(use the illustration above for examples)
Page Rank – This gives you a quick snapshot of the type of “page ranking websites” that you will be competing against. Remember that you don’t want to be competing with any more than 400 sites that have achieved page ranking within the major search engines, so the lower this number is the better.
Also, keep in mind that websites of which have NOT page-ranked (so in other words, a page rank of “0” zero) but that have high quality and super relative content can actually end up ranking better than a site that ranks, for example, page-rank 3.
To simplify that statement, never discount “quality and relevance of content” (which is now the absolute CORE ingredient that all major search engines base their rankings on nowadays) as a ranked page or ranked keyword alone is not necessarily going to be the winner.
So take all of it into consideration, not just one thing, and be sure that you’re creating high quality and very relevant content no matter what type of research or spying of competition you’re doing. Sometimes great content itself gets rankings even without ANY prior research completed. So it’s best to spend the majority of your time writing rather than researching in most cases.
Word Count – There are many different opinions out there as to “how many words should be used within an article to obtain top rankings” and nobody really knows what Google’s precise measurements within their ranking algorithms are on this fact.
But this feature within the Jaaxy tool will quickly enable you to compare word counts of other article pages that are ranking well within your niche which will allow you to determine what the appropriate length of your articles should be if you wish to be competitive with first-page ranked sites.
Backlink Quality – Remember that this factor is not as important as it once was. When you’re researching sites with backlinks, you will notice quite a vast difference between sites ranking on page one that has many backlinks, yet other page one ranked sites have little or none.
In the example above, you’ll notice that the top site actually has many backlinks, however, it also shows that it has absolutely “0 density.”
So what does this info tell us?
Simple. It tells us that Google’s Panda algorithm is, in fact, actually able to determine the differences between good quality and bad quality, fake content from GREAT (real) content, and truly Helpful content from Spam Content.
The cool part is that Jaaxy helps us find all this data with one, quick and easy search! Can you find this info in other places around the web? Yes, of course, you can. However, there’s no tool out there that puts it all together in one place like Jaaxy does.
So do you want to waste time browsing the web for hours upon hours or days upon days to find this sort of information, or would you rather be able to look up this type of intense data within just minutes and be able to store it all in one easy location so you can quickly go back and reference it at any time?
I know what my answer is, what is your answer? (please leave your answer in the comment section below this article).
NEXT UP – (Part 6 of 6) – CONTINUE READING HERE: “Need Keyword, Content, Website or Niche Ideas?“
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